Have you considered mobile advertising?
If you’re using Google’s AdWords campaign, you can expect a change come mid-year. Google will be requiring that AdWords clients buy mobile advertising space. So what does this mean to you? Analysts predict that mobile internet will grow bigger than the ‘desktop internet’. So if you haven’t already, it’s time to start thinking about this medium as part of your marketing mix. Take a look at your target audience and evaluate their mobile habits and behavior patterns to see if this may be another way for you to communicate with them.