“The difference between the right word and the almost-right word is the difference between lightening and a lightening bug.”
Erin’s left brain and right brain balance out nicely: while her creative side is thinking of new ideas, her rational side is assessing those ideas against our clients’ goals. With a background in market research, she geeks out over focus groups, survey design and demographic data. She relishes taking complex subjects and translating them in to clear, accessible language—a skill that’s invaluable to our many highly-specialized clients. Whether it’s a white paper, web content or a standard press release, she takes the time to get it right
SITCOM/MOVIE CHARACTER I RELATE TO:
If Angela Chase from My So-Called Life grew up to be a do-gooder like Leslie Knope from Parks & Rec.
MOST LOVED ALBUM:
Rhythm of the Saints, Paul Simon
Wendell Berry, Julia Child, Maria Bamford, George Lakoff
My knitting has won prizes at the state fair.
The Sense of Style (Steven Pinker), Moral Politics (George Lakoff), American Gods (Neil Gaiman)